The AliDeck System of non-combustible aluminium metal decking continues to make an impact in the media
We love telling people about our AliDeck story and introducing new audiences to our range of A-rated non-combustible aluminium decking for balconies, terraces and walkways. A crucial part of that effort is reaching out to the media and trade publications to let them know all about the good work that AliDeck is doing in ensuring safe and compliant decking systems are installed across the country.
For March, AliDeck was featured in the pages of Housing Association Magazine, Specification Magazine, FC&A and Housing Specification.
Housing Specification
We were delighted to be featured in the February/March 2020 issue of Housing Specification, a publication aimed at planners and specifiers in the local authority and housing association sector and delivering all the relevant news and info for that audience. Focusing on our first 12 months in operation as a stand-alone brand for aluminium decking, Housing Specification gave AliDeck a broad overview with a particular focus on the fire safety aspects that are central to the design of all of our metal decking products.
Housing Association Magazine
Serving a similar public-sector audience of HAs and LAs, Housing Association Magazine is a long-established and trusted brand with a large readership of decision-makers that are tasked with maintaining the safety and security of tenants across their property portfolios. With the AliDeck range offering second-to-none safety and value, this is an important platform for us to share our story through and we were very pleased to place a lovely double-page spread ad to inform their readership of our latest innovation designed specifically for the retrofit and replacement market; the AliDeck Lite Balcony Board and Joist.
FC&A
Future Constructor and Architect (FC&A) is a publication for architects and contractors with a focus on specification of excellent products for high-end domestic and commercial projects. With industry news and comment, legislation and CPD coverage, and features on the latest innovations across the construction sector, FC&A is a powerful tool for specifiers to keep on top of latest trends. With innovation a core value at AliDeck, it makes absolute sense to place high-quality, targeted advertisements in the pages of FC&A and in March we placed a striking double-page ad announcing the launch of our new Balcony Drainage System, an innovative and cost-effective positively-drained balcony waste-water management solution.
Specification Magazine
The sister publication to Housing Specification, Specification Magazine serves an audience of architects and specifiers. As they build the nation’s homes, it is crucial that architects and designers are fully aware of the latest developments in the sector, in terms of legislation, products and innovation so sharing our story to that audience is vital to ensure that compliant and safe solutions are at the front of their minds. AliDeck spoke with Specification Magazine about our journey over our first year and outlined the many benefits for safety and aesthetics that specifying the AliDeck System brings to all projects.
FC&A Online
Digital platforms are a key tool for all those working in the construction sector to keep on top of the latest news and information, particularly in times of crisis such as the current Covid-19 pandemic. We were delighted to see FC&A Online report on our latest initiative to keep the conversations going while the country is on lockdown by offering product demonstrations and presentations via videoconference over Zoom. This has already proved to be a popular and well-received idea as architects and specifiers adjust to working from home, and AliDeck technical guru Mark Wood is available to book for videoconference meetings over the coming weeks.